RELATIONSHIP BETWEEN SELF-CONTROL AND CONSUMPTIVE BEHAVIOR TREND ONLINE SHOPPING OF FASHION PRODUCTS IN HOUSEHOLD MOTHER OF PEJAYA ANUGRAH SIDOARJO HOUSEHOLD

Authors

  • Gischa Ayu Mayalita Risanti Program Studi Psikologi, , Universitas Muhammadiyah Sidoarjo, Indonesia
  • Dwi Nastiti Program Studi Psikologi, Universitas Muhammadiyah Sidoarjo, Indonesia

Keywords:

Self Control, Consumptive Behavior, Housewife Housing

Abstract

This study aims to determine the relationship between self-control and the consumptive behavior online shopping fashion products for housewives in Housing Pejaya Anugrah Sidoarjo. This research is a type of correlational quantitative research. Data collection techniques in this study use a psychological scale with a Likert scaling model that is a scale of self-control and the scale of consumptive behavior. The hypothesis in this study is that there is a positive relationship between the consumptive behavior online shopping fashion products for housewives. Data analysis was performed using the Spearman’s Rho technique using SPSS 18 for windows. The results of data analysis showed the value of the correlation coefficient r = -0.168 with a significance of 0.176. Thus, the hypothesis proposed by the researcher is rejected, which means there is no relationship between self-control and consumptive behavior online shopping for fashion products.

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Published

2021-04-03

How to Cite

Gischa Ayu Mayalita Risanti, & Dwi Nastiti. (2021). RELATIONSHIP BETWEEN SELF-CONTROL AND CONSUMPTIVE BEHAVIOR TREND ONLINE SHOPPING OF FASHION PRODUCTS IN HOUSEHOLD MOTHER OF PEJAYA ANUGRAH SIDOARJO HOUSEHOLD. Innovative Technologica: Methodical Research Journal, 2(04), 8–16. Retrieved from https://it.academiascience.org/index.php/it/article/view/24